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AI staff that change what a Thai storefront can do.

Your top seller's playbook, running in every chat — LINE, Instagram, web chat. Answering, upselling and closing around the clock, with every conversation scored daily. Below: watch it work, one capability at a time.

it books your discovery call · or talk to a human

In production at MERGE, Bangkok — live since Q2 2026, measured daily

01

It answers first — even at 22:41.

The question arrives after closing. The reply arrives in seconds, in your store's voice — not a canned menu.

Fig. 01 — Reply arrivingAuthored demo
22:41 — after closing time
มีเสื้อเชิ้ตลายทางสีน้ำเงิน ไซซ์ M เหลือไหมคะ
มีค่ะ 🙌 เหลือ 2 ตัวสุดท้ายเลยค่ะ รับให้จองไว้ก่อนไหมคะ
First answer in 42s median, all channels — measured, not promised.
02

It checks. It never guesses.

Catalog, stock, prices, SOPs and tone rules are structured store knowledge — a wrong-stock promise simply doesn't happen.

Fig. 02 — Stock checkAuthored demo
เดรสสีครีมรุ่นยาว มีไซซ์ L ไหมคะ
Stock check DRS-114 · Size L — 3 in stock
มีค่ะ ไซซ์ L เหลือ 3 ตัวค่ะ สั่งวันนี้ส่งพรุ่งนี้เช้าเลยนะคะ
Answered from your data — the agent never improvises a fact.
03

It sells like your best seller.

Not average-bot behavior: your top player's openings, upsells and closing lines, learned from real chats and run in every conversation.

Fig. 03 — The upsellAuthored demo
งั้นเอาเดรสตัวนี้ค่ะ
Playbook move Pair it: belt that sells with this dress
รับเข็มขัดหนังที่เข้าเซ็ตกันเพิ่มไหมคะ ลูกค้าที่รับเดรสรุ่นนี้มักหยิบคู่กันค่ะ ✨
เอาด้วยค่ะ
This move is where 5× comes from.
04

It closes — and hands over when it shouldn't.

Payment, shipping, tracking — finished inside the chat. Anything off-policy or out of scope escalates to your team with full context.

Fig. 04 — Order closedAuthored demo
สรุปยอด 1,290 บาท ส่งฟรีค่ะ ชำระผ่าน QR ได้เลยนะคะ
โอนแล้วค่ะ
ได้รับยอดแล้วค่ะ ขอบคุณค่ะ 💙 จัดส่งพรุ่งนี้ แจ้งเลขพัสดุในแชทนี้เลยนะคะ
Case closed — end-to-end
Closed end-to-end — no human touched this case.
05

Fig. 05 — Open the machine

You've seen it work. Now see inside.

Most vendors ask you to trust a black box. We'd rather take ours apart in front of you — six layers, one at a time.

The machine, taken apart.

Keep scrolling — every layer separates and explains itself. No magic claimed, nothing hidden that matters.

↓ scroll to open it up

💬 Chat surface
🏆 Sales playbook
Livid Agent
Store knowledge
Guardrails
Scoreboard
— / 06

The Livid machine

Six layers working as one storefront seller. Scroll to pull them apart.

Inside the machine that sells while you sleep.

Most vendors ask you to trust a black box. We'd rather take ours apart in front of you — keep scrolling.

Six layers. One seller.

Reassembled and on shift — running your playbook in every chat, right now, at stores like MERGE.

01 / 06

Chat surface

LINE, Instagram, web chat — the front door. Your customers already live here; nothing new to install, nothing for them to learn.

Why it matters: adoption is zero-effort. The agent joins your channels; your team keeps their tools.
02 / 06

Sales playbook

Your top player's craft, distilled from their real chats: how they open, how they upsell, how they handle "แพงไป", how they close.

Why it matters: this is where 5× comes from — every conversation gets your best seller's moves, not the average.
03 / 06

Livid Agent

The worker. Reads intent, carries the conversation, runs the playbook, closes the case — or hands it to a human with full context.

Why it matters: it holds every chat at once, so capacity stops being a headcount problem.
04 / 06

Store knowledge

Your catalog, stock, prices, SOPs and tone rules — structured so the agent uses them correctly, never improvises facts.

Why it matters: answers come from your data, not from imagination. Wrong-stock promises don't happen.
05 / 06

Guardrails

Every outgoing reply is screened before it sends. Anything off-policy, off-price, or risky is blocked or routed to your team.

Why it matters: this is the layer behind the number we're strictest about — harm rate, held at 0%.
06 / 06

Scoreboard

Every conversation scored, every day: end-to-end resolution, harm, pass-rate — on a dashboard both of us can see.

Why it matters: you never wonder if it's working. If anything regresses, we see it before you feel it.
06

The morning after.

One card per case, one measured number each. Click a card for the full record.

Sisters FabricFabric & textile e-commerce — live since Jul 202689%of messages handled by AI on the first traffic surgecase record in progress
JS VisionCase in progresspublishing when measured
A01Case in progresspublishing when measured
with.it storeCase in progresspublishing when measured

MERGE is published with the client's cooperation. Every number is measured on a scoreboard both sides can see — the chat demos above are authored demo material and labeled; these numbers are not demos.

Case record · published with client cooperation

MERGE

Bangkok fashion retail · live since Q2 2026 · LINE, Instagram, web chat

MERGE runs its chats the way most Thai fashion retailers do: the owner's team sells brilliantly — until the store closes. The Livid agent took the after-hours shift running the top seller's playbook. One night it closed 31 cases while the store slept. Nothing here is projected; every row below is scored daily on a board both MERGE and Livid can see.

75%

Best-day end-to-end resolution

The agent answered, upsold and closed — no human in the loop on those cases.

31

Cases closed overnight

One night, after hours. The owner was off shift; the scoreboard counted.

≥50% @ 0%

The contract bar

At least half of all cases closed end-to-end at a 0% harm rate — the bar we sign, scored daily.

42s

Median first answer

Across LINE, Instagram and web chat.

5×

Chat capacity per team

Same headcount — capacity stopped being a headcount problem.

More cases join this rail as they earn their numbers — we cap concurrent deployments on purpose, and we don't publish what we haven't measured.

Service notes.

Which channels does it work in?+
LINE, Instagram, and web chat — the channels your customers already use. Nothing new to install, nothing for them to learn.
Will it sound like a bot to my customers?+
It runs your top seller's actual phrasing — openings, upsells, objection handling, closing lines — learned from real chats, ครับ/ค่ะ conventions and emoji policy included. Thai is first-class here, never a translation layer.
What happens when it doesn't know the answer?+
It hands the case to your team with full context — the conversation, the customer, what's been tried. Escalation is a feature, not a failure; guessing is the failure.
How do I know it's actually working?+
A scoreboard both of us can see, scored daily: end-to-end resolution, harm rate, pass-rate. The contract bar is ≥50% of cases closed end-to-end at 0% harm. If anything regresses, we see it before you feel it.
What does it cost?+
Scoped per store during discovery — there's no public price list, and we don't publish numbers we haven't measured. Talk to our agent and it will set up the conversation.

Change what your 
storefront can do. 

Our agent answers the way it would answer your customers — judge it in the first minute. It books the discovery call; a human confirms it.

Livid
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Livid Intelligence Co., Ltd. · Bangkok · crafted like it matters, proven like it's doubted